A well formulated and timed previs was absolutely necessary to prepare for the shoot. A total of 3 spots were shot with a scripted christmas song timed exactly to the talents interaction with the devices. On site editing was also done to ensure all shots were achieved. 1st ave and myself were only tasked with production only. After which another company finished the spot.
(Pre-Visualation, On-Set Composite & Animation) Pre-Production & Production Only.
Behind the Scenes/
Animation (Pre-Production & Production Only): Gerald Mark Soto
Live Action Director: Tomi Dieguez & Aaron Duffy
Executive Producer: Garrett Braren
Executive Creative Director: Aaron Duffy
Client: Microsoft
Made at 1st Ave Machine & Special Guest

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